coutesy google images |
Let us add "Give to Local Charities" to the mix. The resources, new jobs, services and aid to needy victims will boost the local economy thus strengthening the community’s ability to prosper. As an auxiliary benefit one can actually visit the charity, participate in the effort, and confirm that the funds are actually benefitting the area rather than merely assuming so. For example, in the animal welfare industry, aspca, the New York City spca is not an umbrella organization which funnels funds to other spcas by zip code as is the case with other real national charities like Leukemia and Lymphoma Society. spcas throughout the country are individual legal entities and not chapters of any mother organization.Yet aspca spends tens of millions of dollars annually on television and other fundraising outlets which omit that significant fact. Many consumers are duped and upset upon learning that their donation did not help abused and unwanted animals in their communities. By the way, to their credit, hsus, began putting such language (that they are not affiliated with local humane societies) on their new television spots to avoid creating a misimpression and thereby attracting misinformed donors. I hope this is a first step in putting meaningful disclaimers on all of their materials.
Finally, many local charities are now shuttered having fallen victim to our horrific economy. Foreclosures, unemployment, and higher prices for everything have impacted people's ability to spare hard earned funds. Yet, it is the not-for-profit community that those in need depend upon as a safety net to provide critical services and fill the gaps left by diminishing government programs and the profit sector. What if we're not there?
Please - vote, shop locally, care, stay active in the community and Give to Local Charities. If you can afford to donate to multiple organizations - please do. If not - please choose your local organizations.
No comments:
Post a Comment